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徽州民间刺绣的传承与发展探析
引用本文:吴蓉.徽州民间刺绣的传承与发展探析[J].铜陵财经专科学校学报,2012(2):82-84.
作者姓名:吴蓉
作者单位:安徽农业大学,安徽.合肥230036
基金项目:安徽省2011年高校省级优秀青年人才基金项目(编号:2011SQRW038)研究成果之一.
摘    要:传统徽绣作为徽州一种传统民间艺术,已随着作为载体的民间服饰、民间生活用品以及民俗发生改变而消失。现阶段,应及时收集有关徽绣资料并进行分析,建立安徽刺绣档案,解析其工艺特色,总结徽绣的艺术种类和特色规律,鼓励刺绣爱好者进一步对古徽绣进行技法上的研究,供徽绣研究者进行学习和借鉴,并塑造徽绣工艺师,挽救濒临消亡的刺绣工艺品,使它得以传承。在其发展中,与现代工业生产结合,打造徽绣品牌,使徽绣的文化与经济效益得到发挥。

关 键 词:徽州刺绣  保护  传承  发展  品牌战略

Characteristics of the Folk Embroidery in HuiZhou
Authors:Wu Rong
Institution:Wu Rong (Anhui Agricultural University, Hefei Anhui 230036, China)
Abstract:Traditional embroidery of Huizhou HuiZhou, a traditional folk art, has disappeared with the change as a carrier of folk costumes, folk life supplies.At this stage, it is timely to eollect information related to the Huizhou embroidery and analyzed, the establishment of the Anhui embroidery files, parsing the process characteristics, summarize Huizhou embroidery art types and characteristics of law, to encourage the embroidery enthusiasts to further study the the Huizhou embroidery techniques for their study and learn, and shape the Huizhou embroidery craftsmen, to save the endangered needlecraft, to make it heritage, combined with modern industrial production to create the embroidery brand in Huizhou ,DevelopingEmbroidered emblem of cultural and economic benefits
Keywords:Huizhou embroidery  protection  heritage  developing  brand strategy
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