| 论国内手机零售商的资源开发 |
| |
| 引用本文： | 李家伟,孙海东. 论国内手机零售商的资源开发[J]. 边疆经济与文化, 2004, 0(11): 52-54 |
| |
| 作者姓名： | 李家伟 孙海东 |
| |
| 作者单位： | 成都中医药大学,管理学院,四川,成都,610075;北京迪信通讯有限公司,北京,100042 |
| |
| 摘 要： | 随着国内手机零售业竞争的日益激烈,手机零售商纷纷研究新的行业赢利模式,寻找新的利润增长点,以维持行业的持续发展.增值服务和虚拟运营是企业资源开发的有效方式;另外,在资源开发的实施过程中,企业不但要加强外部联合,还要强化自身内部管理.
|
| 关 键 词： | 手机零售 资源开发 虚拟运营 |
| 文章编号： | 1672-5409(2004)11-0052-03 |
| 修稿时间： | 2004-07-20 |
Study on Resources Development for the Domestic Mobile phone Retailer |
| |
| ChenDu traditional Chinese medical and medicine Unioersity,management college,SiChuan,ChengDu ). Study on Resources Development for the Domestic Mobile phone Retailer[J]. The Border Economy and Culture, 2004, 0(11): 52-54 |
| |
| Authors: | ChenDu traditional Chinese medical medicine Unioersity management college SiChuan ChengDu ) |
| |
| Affiliation: | ChenDu traditional Chinese medical and medicine Unioersity,management college,SiChuan,ChengDu 610075) |
| |
| Abstract: | With the market competition of domestic mobile phone retailing getting gradually vigorous,each mobile phone retailer wants to develop new benefit model,and to seek for the new profit-increasing point in order to keep their.trade continuous developing.There are two valid ways for enterprises to develop its resource including value-adding service and virtual operation.Furthermore,in the process of practicing,the enterprise enhances not only the exterior consociation,but also its inner management. |
| |
| Keywords: | mobile phone retailer resources development virtual operation |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ |
|
