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四阶段直线供应链定价策略与利润分析及信息不对称分析及闭环供应链研究
引用本文:胡怿文. 四阶段直线供应链定价策略与利润分析及信息不对称分析及闭环供应链研究[J]. 商品储运与养护, 2011, 0(3)
作者姓名:胡怿文
作者单位:浙江工商大学杭州商学院计算机与信息工程系;
摘    要:应用博弈论相关理论及基本数学方法,研究四阶段供应链定价策略,分析其利润分配。同时对信息完全对称与信息不对称情况下模型进行分析。最后试图以以旧换为切入点建立闭环供应链模型,并对其进行分析。

关 键 词:定价策略  利润  信息不对称  闭环供应链  

Four-phase Supply Chain Pricing and Profit Analysis And Asymmetric Information Analysis and Research than the Closeed-loop Supply Chain
HU Yi-Wen. Four-phase Supply Chain Pricing and Profit Analysis And Asymmetric Information Analysis and Research than the Closeed-loop Supply Chain[J]. Storage Transportation & Preservation of Commodities, 2011, 0(3)
Authors:HU Yi-Wen
Affiliation:HU Yi-Wen(Zhejiang Gongshang University,Hangzhou Institute of Commerce,Computer and Information Engineering,Jiaxing 310018,China)
Abstract:The theory and game theory the basic mathematical methods to study the four-stage supply chain,pricing strategies,analyze the distribution of profits.At the same time information is completely symmetric and asymmetric information model to analyze the case.Finally,an attempt to establish the old entry point for the closed-loop supply chain model,and analyze.
Keywords:Pricing strategy  profits  information asymmetry  closed-loop supply chain  
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