| 我国企业博客营销的现状和策略分析 |
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| 引用本文： | 高春倩.我国企业博客营销的现状和策略分析[J].吉林省经济管理干部学院学报,2012,26(3):48-51. |
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| 作者姓名： | 高春倩 |
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| 作者单位： | 辽宁对外经贸学院基础课教学部,辽宁大连,116052 |
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| 摘 要： | 伴随着现代信息技术的日新月异,企业营销模式出现了一种全新的方式,即博客营销。博客营销具有其独特的个性。现代企业使用博客营销可以快速有效地提高企业信誉度,更方便与客户沟通,更可以经济有效地提高企业的竞争力。
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| 关 键 词： | 博客营销 现状 发展策略 |
Of the Status Quo and Strategy of Corporate Blog Marketing |
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| Gao Chunqian.Of the Status Quo and Strategy of Corporate Blog Marketing[J].Journal of Jilin Province Economic Management Cadre College,2012,26(3):48-51. |
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| Authors: | Gao Chunqian |
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| Institution: | Gao Chunqian(Liaoning Institute of International Business and Economics,Dalian,Liaoning 116052) |
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| Abstract: | With the ever-changing modern IT,enterprise marketing mode appears a new way,namely,blog marketing,which has its own unique personality.Modern enterprise uses blog marketing to improve credibility quickly and efficiently to communicate with customers,to improve the competitiveness of enterprises. |
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| Keywords: | Blog marketing She status quo Development strategy |
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