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林业及林产品市场调查内容构架
引用本文:苏建兰.林业及林产品市场调查内容构架[J].中国林业经济,2006(3):54-56.
作者姓名:苏建兰
作者单位:西南林学院,经济管理学院,昆明,650224
摘    要:从我国林业市场经济发展现状出发,结合现代市场调查与分析理论,分析林业的市场特性,阐述了相关政府部门和林业投资经营主体进行产品市场调查与分析的必要性,并初步确立了一套针对性、相关性和可操作性较强,并且易于理解、应用灵活的林产品市场调查与分析内容构架..这一内客构架旨在有助于政府相关部门、林业投资经营主体获得充分、适当的产品市场信息,形成科学的产业开发和投资经营决策。

关 键 词:市场特性  市场调查  林业  林产品
文章编号:1673-5919(2006)03-0054-03
收稿时间:2006-03-24
修稿时间:2006年3月24日

The Investigation Structure of Forestry and Forest Product
SU Jian-lan.The Investigation Structure of Forestry and Forest Product[J].China Forestry Economy,2006(3):54-56.
Authors:SU Jian-lan
Institution:College of Economics and Management, Southwest Forestry College, Kunming 650224, China
Abstract:Based on the present situation of forestry market development in China, combining with modern market research and analysis theories, this article specifically analyzes forestry market traits, the necessity of products market investigation and analysis for government and the main bodies of the forestry investment and operation, preliminarily constructs a content structure of product market investigation and analysis. The structure which aims at helping government and the main bodies of forestry investment and operation acquire ample and proper market information , improving forestry development , investment and operation decisions.
Keywords:market character  market investigation  forestry  forest product
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