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Strategic management training and commitment to planning: critical partners in stimulating firm performance
Authors:Susan Newkirk-Moore  Jeffrey S Bracker
Abstract:Few studies to date have been able to establish a clear link between training activities and firm performance. This study shows a relationship between a firm’s level of commitment to planning, management development and training activities and firm performance. The relationship is demonstrated by a higher return on equity for investors. Data from 157 small financial firms in the US were collected and analysed to find out if there was a relationship between the frequency and type of strategic management training, commitment to a strategic planning process, and firm performance. Findings from this study show that there is a significant relationship, resulting in greater return on tockholders’ equity, between the frequency that senior managers attend strategic management training and a firm’s level of commitment to the planning process.
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