Food shopping orientations in Turkey: Some lessons for policy makers |
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Authors: | Ugur Yavas Erdener Kaynak Eser Borak |
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Institution: | 1. Dr Ugur Yavas is an Associate Professor of Industrial Management, University of Petroleum and Minerals, Dhahran, Saudi Arabia;2. Dr Erdener Kaynak is Associate Professor of Marketing and Chairman in the Department of Business Administration and Public Relations Degree Program, Mount Saint Vincent University, Halifax, Nova Scotia B3M 2J6, Canada;3. Dr Eser Borak is an Assistant Professor of Management in the Department of Business Administration, Bogazici University, Istanbul, Turkey |
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Abstract: | Modernization of food retailing systems will continue to be among the major public policy problems facing the governments of developing countries. Throughout the developing world efforts are instigated by central and local governments to increase the efficiency of distribution systems. Unfortunately, many decisions are made without due regard to an understanding of consumers' food shopping orientations. The article first seeks to determine the grocery shopping habits and life-style orientations of a representative sample of female Turkish grocery shoppers. Second, the implications of the study are presented for policy makers who view introduction of large self-service supermarket-type stores as a panacea of Turkey's food retailing system. |
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Keywords: | Food retailing Food consumption Turkey |
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