居民参与农地保护的认知程度及支付意愿研究——以湖北省为例

作为人类赖以生存和发展的物质基础，农地提供粮食、蔬菜、木材等实物型产品，以及开敞空间、景观、文化服务等非实物型生态服务，为人类带来巨大的社会福利。从社会公众参与农地保护的认知及支付意愿（willingness to pay，WTP）出发，估算农地非市场价值，并将其纳入资源成本核算体系中，不仅能够弥补市场机制作用不足给农地流转决策带来的影响，而且通过提高土地资源农业利用的比较效益，能够缓解我国农地流失形势。文章在调查分析湖北省武汉、宜昌、荆门、仙桃、汉川5市县1255户居民家庭对农地保护认知程度及支付意愿的基础上，运用条件价值评估法对湖北省农地非市场价值进行估算。

Residents Awareness and Willingness to Pay for Preserving Agricultural Land in Hubei Province

Agricultural land not only provides rice,woods and vegetables,but also different non-market commodities,with characteristics of externalities or public good.For example,it provides a variety of important environmental and social services including climate adjust,wildlife habitat,waste treatment,recreational opportunities,food security and so on.So,it is very important to evaluate the non-market value of agricultural land resource according to residents` awareness and willingness to pay for preserving cultivated land.On the one hand,it can not only provide the service for rural-urban land decision-making,but also delay the decrease of cultivated land.On the other hand,it can reinforce and perfect in the content of agricultural land grade,providing the important function for agricultural land management.In this paper,using the contingent valuation method(CVM)and according to the result of statistical analyze of 1255 effectual questionnaires to evaluate the non-market value of agricultural land in Hubei province.