| 对网上经营商店的心理效应的分析 |
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| 引用本文： | 魏传立. 对网上经营商店的心理效应的分析[J]. 商业研究, 2007, 0(1): 175-177 |
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| 作者姓名： | 魏传立 |
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| 作者单位： | 哈尔滨商业大学,外语学院,黑龙江,哈尔滨,150076 |
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| 摘 要： | 通过对国内网上商店经营效果不理想现状的叙述,从网上商店经营特色、外观设计和内部环境三个方面的心理效应进行较详细的论述,目的在于网上商店的经营者要注重心理学知识及理论在经营管理中的应用,丰富网上商店的经营策略,提高网上商店的经营效果,加快我国网络经济的发展步伐。
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| 关 键 词： | 网上商店 经营 心理效应 |
| 文章编号： | 1001-148X(2007)01-0175-03 |
| 收稿时间： | 2006-07-07 |
| 修稿时间： | 2006-07-07 |
The Analysis on Psychological Effect of Operating Online Shops |
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| WEI Chuan-li. The Analysis on Psychological Effect of Operating Online Shops[J]. Commercial Research, 2007, 0(1): 175-177 |
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| Authors: | WEI Chuan-li |
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| Affiliation: | School of Foreign Languages,Harbin University of Commerce, Harbin 150076, China |
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| Abstract: | By surveying the status of the native online shop management,the paper analyzes the psychological effect of operating such management in three aspects:specialities,exterial designing and interior environment.The current managers of online shops need improve the knowledge of psychology and its application in practice,upgrading management strategies,promoting the opperating effect,all of which may contribute to the fast growth of Chinese network economy. |
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| Keywords: | online shop dealing psychological effect |
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