| 中国服装企业经营理念误区探析 |
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| 引用本文： | 李大元,刘巨钦. 中国服装企业经营理念误区探析[J]. 价值工程, 2005, 24(1): 3-5 |
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| 作者姓名： | 李大元 刘巨钦 |
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| 作者单位： | 湘潭大学商学院,湘潭,411105 |
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| 摘 要： | 中国服装企业由于经营理念误区导致中国服装企业品牌多而不响、产品跟而不领、规模小而不聚的尴尬境地。本文分析了中国服装企业经营理念的八大误区,并提出了走出这些误区的建议。
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| 关 键 词： | 中国服装企业 经营理念 误区 |
| 文章编号： | 1006-4311(2005)01-0003-03 |
To Analyse about the Misunderstand of Management Concepts for Costume Enterprises of China |
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| Li Dayuan, Liu Juqin. To Analyse about the Misunderstand of Management Concepts for Costume Enterprises of China[J]. Value Engineering, 2005, 24(1): 3-5 |
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| Authors: | Li Dayuan Liu Juqin |
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| Abstract: | Because of the misunderstand of concepts of management,China′s costume enterprises face an embarrassing situation: abundant in brands but no famous ones, follow in products but no leading place, small in scale but never assemble. In this essay, eight misunderstand of concepts of management are analysed and some suggestions are proposed. |
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| Keywords: | costume enterprises of China management concept misunderstand |
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