| 传统制造业企业转型升级探析——以天能集团为例 |
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| 引用本文： | 陈敏如.传统制造业企业转型升级探析——以天能集团为例[J].中国对外贸易(英文版),2011(10). |
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| 作者姓名： | 陈敏如 |
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| 作者单位： | 浙江省长兴县雉城工业园区天能集团 |
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| 摘 要： | 企业产业转型主要是通过改变企业的经营形态,达到占领和扩大市场份额和增强竞争力的目的.改变企业经营的形态,主要是从外销型企业转向内外并重型企业,从简单代加工生产型企业转向创立自己的品牌和销售渠道的企业.
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| 关 键 词： | 转型升级 天能集团 |
Explore the transformation and upgrading of Traditional manufacturing enterprise——takes Tianneng group as an example |
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| Minru Chen.Explore the transformation and upgrading of Traditional manufacturing enterprise——takes Tianneng group as an example[J].China's Foreign Trade,2011(10). |
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| Authors: | Minru Chen |
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| Abstract: | The papermainly expore the transformation and upgrading of traditional manufacturing enterprise taking Tianneng group as an example. |
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