从观点的自由市场到观点的市场审查

观点市场理论主张在观点表达和交换过程中排除国家干预，相信市场机制对于甄别观点正误的有效性。现代社会中，大众传媒是观点表达和传播的主要物质载体和社会手段。市场逻辑下的传媒业暴露出媒体垄断、重广告商轻受众、低质量内容驱逐高质量内容以及弱势群体沉寂化等问题。受到市场审查的大众传媒在观点的多元性、编辑的独立性、内容的实质性以及公众的接近性等四个方面存在不足。

From View Free Market to View Market Censorship

View market theory advocates to get rid of state intervention in view expression and exchange and to believe the effectiveness of market~ distinction of views. In modern society, mass media is the main material carrier and social means of view expression and spreading. Under market logic, problems such as media monopoly, focusing on advertisers and ignoring audiences, high quality content overwhelmed by low quality content as well as the silence of vulnerable groups etc are exposed in media industry. Shortcomings exist in view diversity, editing independence, content essence and publics accessibility in mass media under market censorship.