浅析顶级品牌引进与宁波城市发展

中国正成为世界奢侈品的主要消费市场,顶级品牌的引进给城市的发展会带来积极效应。目前宁波奢侈品消费市场方兴未艾,但引进顶级品牌方面与上海、杭州比较还存在着一定的差距。需主动采取措施,引进符合宁波特点的顶级品牌,借助于它们的影响来促进宁波城市的发展。

On top level brand introducing and Nibo city development

China is a booming luxury goods market,the introduction of top brands will bring about some positive effects to the city′s development.At present,the luxury consumption in Ningbo is in the ascendant,but there still has some gap compared with Shanghai,Hangzhou in the introduction of top brands.It ought to take measures to introduce the top brands which are suitable for Ningbo,relying on their favorable effects to promote the development of Ningbo.