商务英语在国际营销中的作用

目前世界全球化进程在不断进行,全球化最主要的是经济全球化。想要提高商务英语的能力,那么在商务英语的听、说、写这三个方面的基本功需要得到强化,即使这三个方面的基本功已经得到强化,想要学好商务英语还需要有扎实的国际贸易知识作支撑,与此同时文化知识在商务环境中的应用还需要特别注意。

Role of Business English in International Marketing

The progress of world globalization is accelerating,especially economic globalization.To improve the ability of business English,the ability of listening,speaking,reading,and writing of business English should be strengthened.However,for mastering business English,the international trade knowledge is also needed.At the same time,the application of cultural knowledge in business environments also need be paid special attention to.