The Designing of CRM Based on Data Warehouse |
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引用本文: | Jiayi Yao Yuying Zhang. The Designing of CRM Based on Data Warehouse[J]. 中国经济评论(英文版), 2005, 4(6): 54-58 |
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作者姓名: | Jiayi Yao Yuying Zhang |
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摘 要: |
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The Designing of CRM Based on Data Warehouse |
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Abstract: | Along with the rapid development of internet, CRM has become one of the most important facts leading the enterprises to be competent. At the same time, the analytical CRM based on Date Warehouse is the kernel of CRM system. This paper mainly explains the idea of CRM and the DW model of analytical CRM system. |
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Keywords: | CRM data warehouse OLAP data mining |
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