| 访韩中国人对导游讲解能力的评价差异研究 |
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| 引用本文： | 郑益骏.访韩中国人对导游讲解能力的评价差异研究[J].辽宁税务高等专科学校学报,2005,17(6):34-36. |
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| 作者姓名： | 郑益骏 |
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| 作者单位： | 韩国东亚大学,国际观光学部,韩国,釜山,640-714 |
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| 基金项目： | 2004年度韩国东亚大学校学术研究(专项课题)经费资助。 |
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| 摘 要： | package tour时导游的作用及功能;导游的素质和重要性;旅游解说的重要性和课题。
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| 关 键 词： | 旅游 导游 导游素质 旅游资源 |
| 文章编号： | 1008-2859(2005)06-0034-03 |
| 修稿时间： | 2005年10月11 |
Research on the differences of evaluation on the tour commentator by Chinese tourists visiting South Korea |
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| ZHENG Yi-jun.Research on the differences of evaluation on the tour commentator by Chinese tourists visiting South Korea[J].Liaoning Taxation College Journal,2005,17(6):34-36. |
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| Authors: | ZHENG Yi-jun |
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| Abstract: | This study came to the conclusion that the " weight factor" and the "satisfaction factor" decide the capabilities of a tour commentator,and these factors tend to make much difference according to the nationalities of overseas tour groups.From this survey result,it can be concluded that tourists consider the basic factors of tourism as important,such as what tourists actually learn,whether the commentaries attract tourists' interests,whether the commentaries satisfy tourists'needs,and whether the commentaries are correct and explicit,and the like,while the tour commentators do not tend to meet the needs and expectations of the tourists. |
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| Keywords: | tourism tour commentator quality of tour commentator tour resources |
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