论企业文化的构建

在知识经济时代，企业文化作为一种知识资本已成为企业核心竞争力的重要内容。目前，我国许多企业在企业文化建设中陷入了形式主义和口号主义，为此文章论述了企业应该如何正确认识企业文化及其作用，以及怎样正确建设自己的企业文化。

On the Construction of Corporate Culture

In the ear of knowledge economics, corporate culture, as a knowledge capital, has become an important part of core competitiveness of enterprises. At present, many enterprises in China are caught into formalism and sloganism. In this case, the arliele explains how an enterprise to understand corporate culture rightly and its roles and to build itself corporate culture properly.