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银饰品行业特许经营困境解析
引用本文:王晓莉.银饰品行业特许经营困境解析[J].企业技术开发,2006,25(8):116-118.
作者姓名:王晓莉
作者单位:中南大学商学院 湖南长沙410083
摘    要:文章在分析银饰品特许经营的现状及面临的困境基础上,根据新兴古典经济学原理,从社会分工的角度对产生困境的原因进行了分析并提出了相关对策,认为只有通过实现商业模式和盈利模式的有效对接,银饰品行业的特许经营才能走出困境。

关 键 词:特许经营  银饰品行业  商业模式  盈利模式
文章编号:1006-8937(2006)08-0016-03
收稿时间:2006-05-04
修稿时间:2006年5月4日

Predicament analysis of incentive contract of silver-decoration industry
WANG Xiao-li.Predicament analysis of incentive contract of silver-decoration industry[J].Technological Development of Enterprise,2006,25(8):116-118.
Authors:WANG Xiao-li
Institution:Business School, Central South University, Changsha, Hunan 410083, China
Abstract:The paper analyzes the actuality and predicament of incentive contract of silver-decoration industry. Based on the classical economics theory, from the angle of division of labor in society, the paper explains the reason leading to the predicament and brings about the countermeasures. The business pattern should be correspondence with its profit pattern in order to develop incentive contract of silver-decoration industry well.
Keywords:incentive contract  silver-decoration industry  business pattern  profit pattern
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