| 相关定价理论在物流服务定价中的应用 |
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| 引用本文： | 陆松福. 相关定价理论在物流服务定价中的应用[J]. 中国市场, 2007, 0(45): 45-46 |
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| 作者姓名： | 陆松福 |
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| 作者单位： | 淮阴工学院 |
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| 摘 要： | 文章分析了服务价值定价论、边际成本定价论、价格歧视定价论、顾客让渡价值定价论等相关定价理论在物流服务定价中的应用,对物流服务供应商制定价格策略具借鉴意义。
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| 关 键 词： | 服务价值 边际成本 价格歧视 顾客让渡价值 |
| 文章编号： | 1005-6432(2007)45-0045-02 |
Correlation Pricing Theory in Logistics Service Pricing Application |
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| Lu Songfu. Correlation Pricing Theory in Logistics Service Pricing Application[J]. China Market, 2007, 0(45): 45-46 |
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| Authors: | Lu Songfu |
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| Affiliation: | Huaiyin Institute of Technology |
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| Abstract: | The article analyzed the service value pricing theory,the marginal cost pricing theory,the price discrimination pricing theory,the customer delivered value Pricing theories and so on Correlation pricing theory in the logistics service pricing application,formulated the price strategy to the logistics service supplier to have the model significance. |
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| Keywords: | service value marginal cost price discrimination customer delivered value |
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