| 创意经济条件下企业产品开发模式创新探析 |
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| 引用本文： | 史晓飞. 创意经济条件下企业产品开发模式创新探析[J]. 福建行政学院福建经济管理干部学院学报, 2009, 0(3): 104-108 |
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| 作者姓名： | 史晓飞 |
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| 作者单位： | 福州大学阳光学院,福建福州,350015 |
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| 基金项目： | 福建省社会科学规划项目 |
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| 摘 要： | 在创意经济条件下，消费者的需求特征发生了重大的改变，它给传统的产品开发模式带来了巨大的挑战。针对这些挑战，提出了适应创意经济时代的创新型企业产品开发模式。
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| 关 键 词： | 创意经济 消费需求 产品开发 模式创新 |
Analysis on the Innovation of Enterprise Product Development Mode under the Condition of Creative Economy |
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| SHI Xiao-fei. Analysis on the Innovation of Enterprise Product Development Mode under the Condition of Creative Economy[J]. Journal of Fujian School of Administration and Fujian Institute of Economics and Management, 2009, 0(3): 104-108 |
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| Authors: | SHI Xiao-fei |
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| Affiliation: | SHI Xiao-fei |
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| Abstract: | Under the condition of creative economy,consumers' demand characteristics changed greatly,which has brought great challenges to the traditional product development mode.Aimed to these challenges,the paper put forward innovative enterprise product development mode adapted to the era of the creative economy. |
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| Keywords: | Creative economy Consumer demand Product development Innovation of mode |
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