近年来学术界关于旅游偏好的研究综述

通过整理学术界近几年关于旅游偏好的相关文献,我国学术界在旅游偏好研究还处于起始阶段,在旅游偏好概念、形成和影响因素、测度方法、内容四个方面的研究虽已取得一定的成果,但在旅游者细分市场、旅游者心理需求和偏好的变化、研究方法等方面的研究还存在不足。

A Review of Academic Studies of Tourist Preferences in Recent Years

The paper sorts out related literature about tourism preference in recent years. Tourist preference research by Chinese scholars is still in the initial stage. Although it had already made some achievement in the concept, the formation and influence factors, the measure, the contents, there is still inadequacy in researching the tourist market segment, the tourists＇ change in psychological needs and preferences, the research methods and other aspects.