首页 | 本学科首页   官方微博 | 高级检索  
     检索      

饭店业多元化发展和饭店管理专业差异化课程设计
引用本文:张青.饭店业多元化发展和饭店管理专业差异化课程设计[J].桂林旅游高等专科学校学报,2007,18(3):470-474.
作者姓名:张青
作者单位:山东省青年管理干部学院,旅游系,山东,济南,250014
摘    要:旅游活动中的多样化需求带来饭店业的多元化发展,这些不同类型、不同层次的饭店企业有着不同的文化背景、不同的市场定位、不同的发展目标、不同的管理模式、不同的经营特点,对从业人员知识结构、能力结构的要求也呈现出明显的差异,这也给院校饭店管理专业人才培养提出新的要求。对饭店企业多元化发展中出现出不同的特点进行分析,提出饭店管理专业教育差异化课程设计的构想。

关 键 词:饭店业  多元化  饭店管理专业  差异化  课程设计
文章编号:1008-6080(2007)03-0470-05
修稿时间:2006-12-11

The Diversity Development in Hotel Business and the Course Deign of Speciality Differentials in Hotel Management Majors
ZHANG Qing.The Diversity Development in Hotel Business and the Course Deign of Speciality Differentials in Hotel Management Majors[J].Journal of Guilin Institute of Tourism,2007,18(3):470-474.
Authors:ZHANG Qing
Institution:Depantment of Tourism ,Shandong College of Youth Management ,Jinan 250014 ,China
Abstract:The varied need in tourism actives make the development of hotels diversified . And these hotel business of different types and levels have different cultural background, market orientations ,development goals and different administrative modes and business characters. The demands for the employees,sturcture of knowledge and structure of capacity present clear differ- ence. Therefore,this sets a new and higher demand on personnel training of hotel administration speciality in colleges and uni- versities. This artcle aims at putting forward a proposition about the course design based on the difference of education in hotel administration speciality by analyzing the different characters oppeared in diversified development of hotel business.
Keywords:hotel business  diversity  hotel administration  peciality differentials  course design
本文献已被 CNKI 维普 万方数据 等数据库收录!
设为首页 | 免责声明 | 关于勤云 | 加入收藏

Copyright©北京勤云科技发展有限公司  京ICP备09084417号