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信息商品定价方法探析
引用本文:汪永太.信息商品定价方法探析[J].安徽商贸职业技术学院学报,2010,9(2):21-23.
作者姓名:汪永太
作者单位:安徽商贸职业技术学院经济贸易系,安徽芜湖,241003
摘    要:信息商品是一种特殊商品,既具有一般商品的基本属性,在其价格上又有着自身的一些特征。信息商品的价格具有不确定性、融入性、声望性、变化性和生产成本高、复制成本低等特点;信息商品定价方法常见的有成本导向、需求导向、竞争导向和捆绑定价法等;信息商品的其他定价形式主要有间接收费和双重收费。

关 键 词:信息商品  价格  定价方法  间接收费  双重收费

Exploration on the Pricing Method of Information Commodity
WANG Yong-tai.Exploration on the Pricing Method of Information Commodity[J].Journal of Anhui Business College of Vocational Technology,2010,9(2):21-23.
Authors:WANG Yong-tai
Institution:WANG Yong-tai (Department of Economics and Trade, A nhui Business College of Vocational Technology, Wuhu 241003, China)
Abstract:Information commodity can be regarded as both general commodity and special commodity. The price of information commodity possesses certain features, including uncertain, integrated, prestige-related, variable, high production cost and low reproduction cost. The pricing for information commodity includes cost-oriented method, demand-oriented method, competition-oriented method and bundling pricing method. Other methods include indirect charging and double charging.
Keywords:information commodity  price  pricing method  indirect charging  double charging
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