“非数字化”生存 |
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摘 要: | 尽管网络销售在中国的总体市场份额还微乎其微,但几乎所有零售商都开始正视网络购物的威胁。年轻人乐于从网上购买的商品品类在不断扩张,一个可怕的中长期预测是,10年之后,超过80%的消费需求都将通过网络来解决。这让零售商在面对潮水
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关 键 词: | 中长期预测 消费需求 市场份额 虚拟化生存 网上购买 网络销售 零售商 网络购物 非数字化 |
Being Away-from-digital |
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Abstract: | Nicholas Negroponte's prediction of Being Digital have been continuously verified by one case after another since the thought-provoking masterpiece came out.While almost all business and trade are busy being digital, we cannot help but wonder, are hydrostatic shops still attractive? |
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本文献已被 CNKI 等数据库收录! |
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