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现金流定价模型在房地产开发企业中的应用探讨
引用本文:盛敏,张永刚. 现金流定价模型在房地产开发企业中的应用探讨[J]. 上海管理科学, 2005, 27(4): 53-54
作者姓名:盛敏  张永刚
作者单位:同济大学经济与管理学院;同济大学经济与管理学院
摘    要:本文分析了房地产开发行业现金流管理的特点,提出聚焦现金流的房地产开发企业,能够以较小的资金投入,开发出超出自身资金实力的项目,以获得超常的增长和利润,但同时也带来了相应的风险。本文在对相关风险因素进行了分析的基础上,提出可以通过采用项目现金流定价模型来降低因为聚焦现金流所带来的风险,在不增加企业整体风险的基础上,实现其高收益、持续快速增长和低风险的目标。

关 键 词:现金流(CF)  风险管理(RM)  现金流定价模型(CFPM)

On the Application of Cash Flow in Real Estate Developing Enterprise
Sheng Min,Zhang Yong-gang. On the Application of Cash Flow in Real Estate Developing Enterprise[J]. Shanghai Managent Science, 2005, 27(4): 53-54
Authors:Sheng Min  Zhang Yong-gang
Affiliation:Sheng Min Zhang Yong-gang
Abstract:This paper analyses the characteristics of Cash Flow Management in Real Estate Developing, and come up with the viewpoint that Real Estate Developing Enterprise can develop Real Estate projects over its own strength through focusing on the Cash Flow Management. But at the same time, It also takes relevant enormous risk. After analyzing the factors of the risk, this paper come up with Cash Flow Prizing to reduce the risk of focusing on the Cash Flow Management. Through such methods, Real Estate Developing Enterprise can reach the goal of high profit, quickly sustained development and low risk.
Keywords:Cash Flow   Risk Management   Cash Flow Prizing Model (CFPM)  
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