| 综合评分模式下的竞争性项目投标报价博弈分析 |
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| 引用本文： | 黄孟元,彭璞,乔鹏,潘杰.综合评分模式下的竞争性项目投标报价博弈分析[J].价值工程,2012,31(18):79-80. |
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| 作者姓名： | 黄孟元 彭璞 乔鹏 潘杰 |
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| 作者单位： | 1. 长沙理工大学,长沙410004;湖南省交通科学研究院,长沙410000
2. 国家级宁乡经济技术开发区,长沙,410600 |
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| 摘 要： | 为提高施工企业在激烈竞争情况下的投标中标率并最大程度保证项目利润空间,本文构建一种基于博弈分析的投标报价模型。在资料充足并了解对手的情况下,利用本文构建的投标报价模型进行报价便可极大的提高中标几率并尽可能保证项目利润空间。
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| 关 键 词： | 投标报价 博弈论 综合评分 |
Game Theory Analysis of Tender Offers Based on Synthetical Scored Method for Competitive Projects |
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| Huang Mengyuan
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Peng Pu
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Qiao Peng
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Pan Jie.Game Theory Analysis of Tender Offers Based on Synthetical Scored Method for Competitive Projects[J].Value Engineering,2012,31(18):79-80. |
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| Authors: | Huang Mengyuan Peng Pu Qiao Peng Pan Jie |
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| Institution: | Huang Mengyuan①③; Peng Pu①③; Qiao Peng ②; Pan Jie②(①Changsha University of Science and Technology,Changsha 410004,China;②Ningxiang National Economic and Technological Development Zone,Changsha 410600,China;③Hunan Communications Research Institute,Changsha 410000,China) |
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| Abstract: | A model is structured based on Game Theory Analysis to improve the rate of tender and earn the maximum profit under intense competition for construction companies.On condition that enough data and competitors’ information are available,construction companies are more likely to win a tender and get profit margins according to the structured model in the article during bidding. |
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| Keywords: | tender offers game theory synthetical scored |
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