| 民营超市“雅家乐”经营现状和对策分析 |
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| 引用本文： | 左元斌.民营超市“雅家乐”经营现状和对策分析[J].华东经济管理,2004,18(1):177-179. |
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| 作者姓名： | 左元斌 |
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| 作者单位： | 上海理工大学,管理学院,上海,200093 |
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| 摘 要： | 文章立足苏北地区现实,借鉴国内外超市的成功经验,运用对比的方法,分析了盐城本土上最大的民营超市"雅家乐"目前的经营现状和经营规模、品种、管理以及经营方式等方面存在的问题,并对超市未来的发展提出了相关的对策建议。
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| 关 键 词： | 民营超市 现状 对策 |
| 文章编号： | 1007-5097(2004)01-0177-03 |
| 收稿时间： | 2003/11/11 0:00:00 |
| 修稿时间： | 2003年11月11 |
Analysis of status and countermeasures of private-owned supermarket'Yajiale' |
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| ZUO Yuan-bin,YAN Guang-le.Analysis of status and countermeasures of private-owned supermarket'Yajiale'[J].East China Economic Management,2004,18(1):177-179. |
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| Authors: | ZUO Yuan-bin YAN Guang-le |
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| Institution: | School of Management , Shanghai University of Science and Technology,Shanghai 200093,China) |
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| Abstract: | Based on the reality of the northern area of jiangsu province and combined with successful experiences from home and abroad,This paper adopts the means of comparison to analyze the current business condition along with problems existed in the scale,categories,management and ways of operation of the leading private-owned supermarket in Yancheng area,and comes up with countermeasures relevant to the future development of supermarket. |
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| Keywords: | private-owned supermarket status countermeasure |
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