| 旅行社经营管理危机及其对策 |
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| 引用本文： | 付鞍安.旅行社经营管理危机及其对策[J].安徽工业大学学报(社会科学版),2007,24(2):54-56. |
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| 作者姓名： | 付鞍安 |
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| 作者单位： | 安徽冶金科技职业学院,安徽,马鞍山,243000 |
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| 摘 要： | 现阶段我国旅行社已难以适应日益变化的消费者需求,存在着产品设计危机、信誉危机、人才危机等。要解决危机,旅行社必须掌握市场竞争的法则,树立起符合消费者需求的经营管理理念。
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| 关 键 词： | 旅行社 经营 危机 实证分析 |
| 文章编号： | 1671-9247（2007）02-0054-03 |
| 修稿时间： | 2007-01-22 |
On the Crisis of Travel Agency's Management and its Countermeasures |
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| Authors: | FU An'an |
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| Abstract: | At present,our travel agency can not meet the needs of various customers.In order to solve all kinds of crises,such as crisis in product design,credit,and talents,etc.,travel agency should master the rules of market competition and foster ideas suitable for customers' needs. |
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| Keywords: | travel agency manage crisis practical analysis |
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