| 宁阳蟋蟀民俗文化旅游资源的SWOT分析 |
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| 引用本文： | 徐健. 宁阳蟋蟀民俗文化旅游资源的SWOT分析[J]. 特区经济, 2008, 0(10): 175-176 |
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| 作者姓名： | 徐健 |
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| 作者单位： | 泰山学院,旅游与资源环境系,山东,泰安,271021 |
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| 摘 要： | 民俗文化是一种重要的、最具特色的旅游文化。开发地区民俗文化旅游,打造民俗文化精品,必然会推动旅游产业的发展。为加强对宁阳蟋蟀民俗旅游资源的了解和分析,本文从旅游资源开发的角度,利用swot分析法,对宁阳蟋蟀民俗文化的开发优势、发展机遇和存在问题等几个方面进行了深入分析和探讨。
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| 关 键 词： | 宁阳蟋蟀 民俗文化 旅游开发 swot分析 |
Niyan cricket folk culture trourism resources SWOT analysis |
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| Xu Jian. Niyan cricket folk culture trourism resources SWOT analysis[J]. Special Zone Economy, 2008, 0(10): 175-176 |
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| Authors: | Xu Jian |
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| Abstract: | Folk-custom is an important, distinctive tourism culture. Exploiting the regional cultural tourism and building the first -class products of folk-custom culture will certainly promote the devel-opment of tourism industry. In the article, from the angle of exploiting tourism resources, with the aid of the analytical method, the advantage of exploiting Ningyang’s folk-custom culture of crickets, the devel-oping opportunities and the existing problems, etc, are analyzed and discussed in depth. |
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| Keywords: | the crickets of Ningyang folk-custom cul-ture tourism exploiting Swot analysis |
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