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| 战略矩阵在战略前导工程中的应用 | |
| 引用本文： | 张晓飞.战略矩阵在战略前导工程中的应用[J].企业技术开发,2003(6). |
| 作者姓名： | 张晓飞 |
| 作者单位： | 天津财经学院企管系 天津300222 |
| 摘 要： | 文章简要介绍了战略运作过程,在此基础上阐述了战略矩阵在战略制订与决策过程中的主要作用与功能,并对战略制订作了分段和把战略矩阵作了相应归类。 |
| 关 键 词： | 战略制订阶段 战略方案优选 战略匹配 内部-外部矩阵IE 定量战略计划矩阵QSPM |
Application of Strategy Matrix in Stragety Direction Projects |
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| ZHANG Xiao-fei.Application of Strategy Matrix in Stragety Direction Projects[J].Technological Development of Enterprise,2003(6). | |
| Authors: | ZHANG Xiao-fei |
| Abstract: | This article briefy expounds the strategy operation process, t he main effects and functions of strategy matrix in its establishment and decisi on-making and makes some separations and classifications of this matrix. |
| Keywords: | strategy establishing stage priority of strategy cases strat egy matching internal-external matrix IE ration strategy plan QSPM |
| 本文献已被 CNKI 等数据库收录！ | |