| 浅议广告经营与管理专业的实践教学 |
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| 引用本文： | 解静. 浅议广告经营与管理专业的实践教学[J]. 贵州商业高等专科学校学报, 2008, 21(4): 62-64 |
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| 作者姓名： | 解静 |
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| 作者单位： | 贵州商业高等专科学校,贸易经济系,贵州,贵阳,550004 |
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| 摘 要： | 贵州商业高等专科学校广告经营与管理专业本着以就业为导向、以能力为本位、面向学生、与时俱进的原则，形成了独具特色的教学模式，这种新的教学模式突出实践教学的重要性、强调理论和实践的结合。因此，新的教学模式给教学工作提出了更高的要求。
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| 关 键 词： | 广告经营与管理专业 实践教学 要求 |
Study on advertisement management specialty practice education |
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| Xie Jing. Study on advertisement management specialty practice education[J]. Journal of Guizhou Commercial College, 2008, 21(4): 62-64 |
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| Authors: | Xie Jing |
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| Affiliation: | Xie Jing(Department of trade , economics,Guizhou college of finance , economics,Guiyang,Guizhou 550004) |
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| Abstract: | At present,The major of advertisement management had formed an educationd model which takes abcility as the standard,takes getting employed as the guidance,this kind of new educational model prominent practice teaching importance,emphasis theory and practice union.Therefore,the new educational model set a higher request for ours teaching profession. |
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| Keywords: | Advertisement Management Specialty Practical teaching Requirements |
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