| 构建企业绿色竞争力—企业在科学发展观指导下的新的发展思路 |
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| 引用本文： | 刘政明.构建企业绿色竞争力—企业在科学发展观指导下的新的发展思路[J].新疆财经学院学报,2008(4):95-97. |
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| 作者姓名： | 刘政明 |
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| 作者单位： | 新疆财经大学 |
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| 摘 要： | 绿色竞争力强调把节约资源、保护和改善环境的理念融入企业的经营战略之中，贯穿于研发、生产、采购、营销等经营环节，通过向市场提供绿色产品或服务，获得竞争优势，实现企业的可持续发展。它已成为企业核心竞争力的重要组成部分。通过完善绿色管理体系、开展绿色营销，对绿色认证进行统一管理等举措，可以帮助企业培育绿色竞争力。
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| 关 键 词： | 绿色竞争力 可持续发展 构建 |
Constructing Green Competitive Power |
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| LIU Zheng-ming.Constructing Green Competitive Power[J].Journal of Xinjiang Finance & Economy Institute,2008(4):95-97. |
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| Authors: | LIU Zheng-ming |
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| Institution: | LIU Zheng-ruing ( Xinfiang University of Finance and Economics, Urumqi 830012, China) |
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| Abstract: | Since 17th National Congress of CPC,attention has been paid to the environment protection.The sustainable development is the latest idea of development that we initiate.Today green has become the international tendency,going with the new trend of the world development,it is urgent to promote Chinese enterprise's green competitive power.This paper analyses the importance of green competitive power of enterprises,and proposes strategies to construct green competitive power. |
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| Keywords: | green competitive power the sustainable development construction |
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