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Richard Abel. Americanizing the Movies and "Movie-Mad" Audiences, 1910-1914
Authors:Ross  J Andrew
Institution:The University of Western Ontario
Abstract:Richard Abel argues that in the period from 1910, when the motionpicture "revolution" succeeded and the American film marketwas emancipated from French domination, to 1914, when foreignfilms were nearly eliminated from the U.S. market, the Americanfilm industry was characterized by widespread experimentationand innovation, especially in the areas of promotion practices,distribution strategies, content refinement, and audience development.Six chapters of Abel's Americanizing the Movies bring to theforeground the battle of
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