| Abstract: | This issue's review looks at a recent book written by Milton D. Rosenau, Jr., a two-time contributor to this journal. The review is written by Randy Englund, R&D project development manager for Hewlett-Packard in Cupertino, California. Previously, he served as a computer systems program manager.
Englund's favorable review mentions a number of points that will be of interest to JPIM's readers: - ?
the book emphasizes speed in development - ?
it stresses a team-based, phased development approach - ?
it establishes the need for clear specifications - ?
useful summaries and implementation guidelines are included throughout the text - ?
the issues treated are of major importance to new product managers
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