星巴克：像品咖啡一样去生活

对于爱喝咖啡的人来说，星巴克（Starbucks）是一个耳熟能详的名字，它最早来源于19世纪美国文坛杰出大师赫尔曼·梅尔维尔的经典著作——《白鲸——莫比·迪克》的主人公。1971年，杰拉德·鲍德温和戈登·波克在美国西雅图开设第一家咖啡豆和香料的专卖店星巴克公司。1987年，霍华德·舒尔茨（Howard Schultz）斥资400万美元重组星巴克，推动了星巴克向意式咖啡馆的转型，并完全以自己的理念来经营星巴克，为公司注入了长足发展的动力。

Starbucks:Life Is Like Tasting coffee

For the people who like drinking coffee, Starbucks is a well-known name.The name comes from a character in Moby Dick,the classic work of Herman Melville,the literature master of America in the 19th century.In 1971,Jerry Baldwin and Gordon Bowker established the first Starbucks company in Seattle.At that time, the company mainly sold coffee bean and spices.Then Howard Schultz invested four million US dollars to recombine Starbucks. Starbucks began to develop as the type of Italian style bar.He managed Starbu...