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Consensus in franchise organizations: A cooperative arrangement among entrepreneurs |
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| Institution: | 1. Department of Marketing, College of Business & Economics, 1601 University Avenue, Room 209, West Virginia University, P.O. Box 6025, Morgantown, WV 26506-6025, United States of America;2. Department of Marketing, College of Business, 225 State Farm Hall of Business, Illinois State University, Campus Box 5590, Normal, IL 61790-5590, United States of America |
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