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The effect of cooperative learning on student perceptions of accounting in the principles courses
Institution:1. H. Wayne Huizenga College of Business and Entrepreneurship, Nova Southeastern University, 3301 College Avenue, Fort Lauderdale-Davie, FL 33314-7796, USA;2. Saunders College of Business, Rochester Institute of Technology, 105 Lomb Memorial Drive, Rochester, NY 14623, USA;3. Department of Accountancy, Haworth College of Business, Western Michigan University, 1903 W Michigan Ave, Kalamazoo, MI 49008-5429, USA;4. Department of Accounting, Thammasat Business School,Thammasat University, 2 Prachan Road, Pranakorn, Bangkok 10200, Thailand;1. Department of Accountancy, Weatherhead School of Management, Case Western Reserve University, 10900 Euclid Avenue, Cleveland, OH 44106-7235, USA;2. Department of Accountancy, Northern Illinois University, DeKalb, IL, USA;3. University of Arkansas, USA;1. University of Memphis, Fogelman College of Business, School of Accountancy, 201 Fogelman College Administration Building, Memphis, TN 38152, USA;2. University of Memphis, Fogelman College of Business, FCBE 344A, USA
Abstract:This paper describes an experiment that investigates the effect of cooperative learning techniques on introductory accounting students' perceptions of accounting. We administered identical survey instruments measuring students' perceptions of accounting to all accounting principles students at the beginning and end of a semester. Instructors used cooperative learning techniques in one-half of the sections (experimental), and a traditional lecture format in the other sections (control).We compared the pretest and posttest student responses for the experimental and control sections. For Accounting Principles I, 40% of the responses exhibited differences between experimental and control sections that were consistent with a cooperative learning effect. No effect was found for Accounting Principles II. An exploratory factor analysis of Accounting Principles I data showed that the factor “student interest in learning accounting” accounted for most of the differences that were consistent with cooperative learning effects. Also, students in the experimental sections of Accounting Principles I performed marginally better on a common final exam than students in the control sections.Overall, students began their introductory accounting courses with positive perceptions of accounting. Students in sections using cooperative learning techniques were, on average, more likely to maintain those positive perceptions than students in sections using the traditional lecture format.
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