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基于ML—FCM的供应链内企业间信任构建模型
引用本文:王欣欣.基于ML—FCM的供应链内企业间信任构建模型[J].中国市场,2007(23):68-69.
作者姓名:王欣欣
作者单位:北京工业大学经济与管理学院;首都经济贸易大学密云分校经管系
摘    要:本文分析了在21世纪市场环境下构建供应链的必要性,指出培养企业间的相互信任是提高供应链管理水平,增加企业合作效率的有效方式。通过对影响供应链内企业间信任的因素进行分析,构建了供应链内企业间信任模型,并在此基础上提出了基于ML—FCM的供应链内企业间信任构建模型。

关 键 词:供应链  关系型信任  功利型信任

A Trust-building Model within the Supply Chain Based on ML-FCM
Wang Xinxin.A Trust-building Model within the Supply Chain Based on ML-FCM[J].China Market,2007(23):68-69.
Authors:Wang Xinxin
Abstract:This paper analyses the necessity of constructing supply chain under the marker environment in 21 st century,indicating that cultivating the mutual trust between enterprises is the effective method to promote the managerial level of supply chain,and improve the cooperative efficiency between enterprises.Through the analyses of the elements influencing the trust between enterprises with in the supply chain,the trust model is built,on whose basis proposed is the trust-building model within the supply chain based on ML-FCM.
Keywords:supply chain  relations trust  utility trust
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