首页 | 本学科首页   官方微博 | 高级检索  
     


Research note: pricing behaviour across multiple distribution channels in the UK deposit account market: 1997-2001
Authors:John K. Ashton
Affiliation:1. Marketing Department , University of Goteborg , Sweden Rita.Martenson@handels.gu.se
Abstract:In this research note the pricing behaviour of UK depository institutions is examined. The study uses daily interest rate data for 186 UK deposit saving accounts over the sample period, 1997-2001, which are distributed through branches and across postal and telephone networks. The relative level and dispersion of interest rates and the frequency and responsiveness of interest rate change are examined for deposit products that are distributed through different distribution channels. Slight and mostly insignificant interest rate differentials are recorded between deposit accounts distributed through branch, postal and telephone channels. Similarly, only small differences are recorded for the dispersion, frequency and responsiveness of interest rate change of deposit products distributed through different distribution channels.
Keywords:Distribution Channels  Interest Rates  Physical Menu Costs  Price Change  Price Responsiveness  Retail Banking
设为首页 | 免责声明 | 关于勤云 | 加入收藏

Copyright©北京勤云科技发展有限公司  京ICP备09084417号