Study on the ecotourism model of the ethnic region in western Sichuan Province under the comprehensive tourism strategy: a case of Zoige County

The ethnic areas of western Sichuan Province are characterized by complicated topography,seismic active zone,serious soil erosion,fragile eco-environment,low level of economy,and so on.Periphery regions and central regions appear in western Sichuan Province.The socio-economie development in the central regions is at high level,whereas the ethnic areas are generally at lower level.Moreover,the deterioration of the eco-environment has seriously restricted the development of traditional industries in the ethnic areas and it is necessary to develop environment-friendly and resource-saving industries.The ethnic areas of western Sichuan Province are rich in tourism resources,and have the potentiality of developing ecotourism.Advantages of tourism resources in the ethnic areas should be made full use of and "comprehensive tourism" is the requirement of the characteristics and the status quo of the ethnic areas.The "comprehensive tourism development model" has the functions of ecotourism on the key industry.Based on the demands and the interaction among different industries',the model can accelerate the development of related-industries,such as eco-agriculture,eco-industry,eco-tertiary indnstry,and so on.Through implementing the comprehensive tourism model,we can fidly utilize the advantages of ethnic areas,and promote the rapid and sustainable growth of regional economy,and also the harmonious development of economy,environment and soctety.