| 渔业企业质量认知与行为选择的实证分析一一以上海市为例 |
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| 引用本文： | 王世表,刘巧荣,王菁华. 渔业企业质量认知与行为选择的实证分析一一以上海市为例[J]. 中国渔业经济, 2011, 29(4): 64-70 |
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| 作者姓名： | 王世表 刘巧荣 王菁华 |
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| 作者单位： | 1. 宁波工程学院
2. 中国水产科学研究院 |
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| 基金项目： | 农业部软课题委托研究资金项目，宁波工程学院科研启动经费项目 |
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| 摘 要： | 在渔业产品质量安全的生产者行为理论分析基础上，采用抽样调查的实证方法，利用上海市渔业企业的问卷调查数据，对渔业企业的质量安全认知水平、控制意愿和控制行为进行了实证研究。结果表明渔业企业的质量安全认知水平不高，质量安全控制意愿不强烈，安全控制行为较少，对此提出了具有针对性和可操作性的政策建议。
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| 关 键 词： | 渔业企业 质量安全 认知 行为 |
An empirical analysis of the quality recognition and behavior selection for aquatic farms: a case study of Shanghai |
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| WANG Shi-biao,LIU Qiao-rong,WANG Jing-hua. An empirical analysis of the quality recognition and behavior selection for aquatic farms: a case study of Shanghai[J]. Chinese Fisheries Economics, 2011, 29(4): 64-70 |
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| Authors: | WANG Shi-biao LIU Qiao-rong WANG Jing-hua |
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| Affiliation: | WANG Shi-biao~1,LIU Qiao-rong~2,WANG Jing-hua~1 (1.Economics and Management College,Ningbo University,Zhejiang Ningbo 315211,Zhejiang,China,2.Center of Quality and Standard,Chinese Academy of Fishery Sciences Research,Beijing 100141,China) |
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| Abstract: | On the basis of the theory analysis of the producer behavior on the quality and safety of aquatic products,this paper does the empirical study about the producer's recognition level on the quality and safety,control willingness and control behaviors,by the empirical measure of spot check and using the questionnaire data from Shanghai.The study results show the recognition level is low, the control willingness isn't high and the control behavior is little.Pertinent and practical policies suggestions are brou... |
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| Keywords: | aquatic farm quality and safety recognition behavior |
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