基于需求与储量相关条件下的供应链协调研究

供应链模型由一个制造商和零售商组成,其中制造商向零售商供应商品,零售商面临客户的商品需求与储量相关。在该模型中,制造商欲通过批发价和储量成本补偿方式来协调分散式供应链并赢利,使供应链分散式时的系统总储量等于集中控制时的储量水平。假定商品需求是依赖储量的函数和一个储量成本补偿。在单个零售商情形下,制造商需要增大批发价及支付给零售商的储量成本补贴来协调整个渠道并盈利。当两个及多个零售商竞争时,假定市场需求依赖于总储量水平,零售商按照储量比例分割市场。

Supply Chain Coordination Based on Storage Reliance Demand

Supply chain model consists of manufacturer and retailer, in which menufacturer offers retailer products while the latter copes with storage and customer demand for products. In this model manufacturer makes profit by coordinating separate supply chain with retailing price and storage cost compensation, in which separate storage amounts to that under central control. Supposing product demand is a storage reliance varable and cost compensation, for a single retailer, manufacturer need increase retailing price and pay for storage cost to coordinate the channel and make profit. When the competition involves more than two retailers, and market demands relies on the total amoumt of storage, retailer may divid market according to storage propotions.