| ATC协议与我国出口企业的营销策略 |
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| 引用本文： | 梁碧波. ATC协议与我国出口企业的营销策略[J]. 国际经贸探索, 2003, 19(1): 7-9 |
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| 作者姓名： | 梁碧波 |
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| 作者单位： | 广东省纺织品进出口(集团)公司,广东,广州,510045 |
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| 摘 要： | 根据WTO框架内的ATC协议，2004年将是纺织品出口受配额限制的最后一年，2004年后的国际纺织品贸易将不再受配额限制。我国出口企业应抓住机遇，扩大出口，改善行业结构，促进整个行业的发展，带动相关产业的升级换代。
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| 关 键 词： | ATC协议 出口企业 营销策略 WTO 配额 反倾销 贸易纠纷 中国 贸易争端 市场反馈机制 |
| 文章编号： | 1002-0594(2003)01-07-03 |
| 修稿时间： | 2002-09-01 |
An Analysis of International Textile Trade After 2004: Marketing Measures for China''''s Enterprises |
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| Liang Bibo. An Analysis of International Textile Trade After 2004: Marketing Measures for China''''s Enterprises[J]. International Economics and Trade Research, 2003, 19(1): 7-9 |
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| Authors: | Liang Bibo |
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| Abstract: | According to the ATC (Arrangement on Textiles and Clothing) under the WTO framework, the international textile trade will be quota - free after the year of 2004. The paper first makes an analysis and anticipation of the international textile trade tendency and then discusses the settlements of the potential disputes to be incurred. In addition, the paper touches upon the adjustment of marketing measures adopted by those export - oriented enterprises together with countermeasures and strategies from the viewpoints of the government and the enterprises as well. |
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| Keywords: | WTO quota anti - dumping trade disputes marketing strategy |
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