| 沪渝两地市民假日出游市场状况实证对比研究 |
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| 引用本文： | 张建.沪渝两地市民假日出游市场状况实证对比研究[J].旅游学刊,2002,17(5):40-44. |
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| 作者姓名： | 张建 |
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| 作者单位： | 上海文广新闻传媒集团东方电台策划部,上海,200051 |
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| 摘 要： | 本文通过实证研究手段 ,对沪渝两地的假日出游市场进行了问卷调查 ,通过统计分析 ,得出了两地假日出游市场的共性特征、差异性特征和个性特征。由此提出从区域经济、区域文化的视野用实证方法来深入研究假日旅游市场的开发问题。
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| 关 键 词： | 假日出游市场 实证研究 |
| 文章编号： | 1002-5006(2002)05-0040-05 |
| 修稿时间： | 2002年6月2日 |
Comparative and Demonstrative Research on Holiday Tourism Market in Shanghai and Chongqing |
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| ZHANG Jian.Comparative and Demonstrative Research on Holiday Tourism Market in Shanghai and Chongqing[J].Tourism Tribune,2002,17(5):40-44. |
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| Authors: | ZHANG Jian |
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| Abstract: | By means of demonstrative research, this paper studies the holiday tourism market in Shanghai and Chongqing. By analyzing the statistics of the questionnaires, the author has found the general characters, differences and specific characters in the holiday tourism market in the two cities. Therefore, the author suggests that the research on holiday tourism market should be made from the viewpoint of regional economy and regional culture. |
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| Keywords: | holiday tourism market demonstrative research |
| 本文献已被 CNKI 万方数据 等数据库收录！ |
