| 产品市场竞争与企业投资结构关系的实证分析 |
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| 引用本文： | 刘丽.产品市场竞争与企业投资结构关系的实证分析[J].山西财政税务专科学校学报,2011,13(4):40-43. |
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| 作者姓名： | 刘丽 |
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| 作者单位： | 浙江金融职业学院,浙江杭州,310018 |
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| 摘 要： | 本文以中国制造业上市公司为样本，考虑资本市场的典型影响因素与企业内部股权结构，对产品市场竞争与企业内部投资结构的关系进行实证分析。实证结果表明，产品市场竞争与企业广告投入显著正相关；与并购投资之间关系未呈现显著性；而与专用性投资之间呈负相关关系。
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| 关 键 词： | 产品市场竞争 广告投入 并购重组投入 专用性投资 |
Empirical Analysis of Products Market Competition and Enterprises' Investing Structure |
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| LIU Li.Empirical Analysis of Products Market Competition and Enterprises' Investing Structure[J].Journal of Shanxi Finance and Tax College,2011,13(4):40-43. |
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| Authors: | LIU Li |
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| Institution: | LIU Li(Zhejiang Financial College,Hangzhou 310018,China) |
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| Abstract: | The paper analyzes factor affecting capital market and stock ownership structure as well as their relations and gives suggestions on how to solve the problems. |
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| Keywords: | products market compete advertisement invest mergers and acquisitions invest special purpose invest |
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