| 乌海铁路货运发展的SWOT分析 |
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| 引用本文： | 丁莉.乌海铁路货运发展的SWOT分析[J].商品储运与养护,2014(8):13-14. |
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| 作者姓名： | 丁莉 |
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| 作者单位： | 乌海职业技术学院,内蒙古乌海016000 |
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| 摘 要： | 文中探讨如何运用SWOT战略分析方法确定乌海地区铁路运输业目前面临的重要外部机会和威胁,以及内部存在的主要优势和劣势,并运用SWOT定量分析模型,对乌海铁路运输业发展做出科学评估,在此基础上明确乌海铁路货运发展战略定位,研究并提出相应的发展策略,从而充分发挥该市的自身优势。
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| 关 键 词： | 铁路货物运输 预测 SWOT分析法 战略 |
Swot Analysis of the Development of Rail Freight in Wuhai |
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| DING Li.Swot Analysis of the Development of Rail Freight in Wuhai[J].Storage Transportation & Preservation of Commodities,2014(8):13-14. |
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| Authors: | DING Li |
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| Institution: | DING Li (Wuhai Vocational and Technical College, Wuhai 016000, China) |
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| Abstract: | The article discusses how to use SWOT analysis to identify important strategic external opportunities and threats Wuhai Railway transport is currently facing, as well as the main strengths and weaknesses that exist within and quantitative analysis using the SWOT model of Wuhai railway transport development to make science assessment, on the basis of a clear strategic positioning Wuhai rail freight development, research and the corresponding development strategies to maximize the city＇s own advantages. |
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| Keywords: | railway cargo transportation forecasting SWOT analysis strategy |
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