Malaysian Multinational Firms and the Management of their Subsidiaries

There are limited studies on multinational enterprises from lesser developed and smaller Asian countries and even less attention given to the area of subsidiary management in Asian firms. This article contributes to this knowledge gap with empirical evidence from a study of nine case studies of firms from Malaysia, a rapidly developing country. Differences as well as commonalities in the management of their subsidiaries were found among sample firms. These findings are discussed in relation to the literature on management of subsidiaries in other Asian and developed countries’ firms. Implications for research and limitations of the study are covered.