创业失败学习对后续创业成功的影响机制——创业韧性的中介作用与悲痛恢复取向的调节作用

在创业失败经历中学习是不确定环境下创业成功的密码，基于经验学习理论，引入创业韧性、悲痛恢复取向作为中介变量和调节变量，构建创业失败学习对后续创业成功影响机制的理论模型。通过问卷调查进行实证分析，结果表明创业失败学习有助于促进后续创业成功，创业韧性在创业失败学习和后续创业成功之间起中介作用，悲痛恢复取向正向调节创业失败学习与创业韧性之间的关系，且能够正向调节创业失败学习通过创业韧性影响后续创业成功的路径。

Research on the Influence Mechanism of Entrepreneurial Failure Learning on Subsequent Entrepreneurial Success:the Mediating Role of Entrepreneurial Resilience and the Moderating Role of Grief Recovery Orientation

Learning from the experience of entrepreneurial failure is the key to success in an uncertain environment. Based on empirical learning theory, this paper introduces entrepreneurial resilience and grief recovery orientation as mediating variables and moderating variables, and constructs a theoretical model of the impact mechanism of entrepreneurial failure learning on subsequent entrepreneurial success. The results show that entrepreneurial failure learning helps to promote subsequent entrepreneurial success; entrepreneurial resilience plays an intermediary role between entrepreneurial failure learning and subsequent entrepreneurial success; grief recovery orientation positively regulates the relationship between entrepreneurial failure learning and entrepreneurial resilience, and positively regulates the path of entrepreneurial failure learning to influence subsequent entrepreneurial success through entrepreneurial resilience.