| 中国旅游上市公司经营有效性评价研究 |
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| 引用本文： | 孙媛媛,王鹏.中国旅游上市公司经营有效性评价研究[J].桂林旅游高等专科学校学报,2010(5):553-556. |
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| 作者姓名： | 孙媛媛 王鹏 |
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| 作者单位： | [1]咸阳师范学院,陕西咸阳712000 [2]咸阳市旅游局,陕西咸阳712000 |
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| 基金项目： | 陕西省教改项目（09YB68）;陕西省旅游管理特色专业建设点 |
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| 摘 要： | 运用数据包络分析方法,选取我国23家旅游上市公司为研究对象,以2008年经营数据为基础,对企业个体经营业绩及区域竞争力进行评价分析,得出相关结论,同时分析旅游上市公司资本运营中存在的问题并提出改进建议。
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| 关 键 词： | DEA 旅游上市公司 经营有效性 |
Research on Operational Effectiveness of Tourism Traded Companies in China |
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| SUN Yuan-yuan,WANG Peng.Research on Operational Effectiveness of Tourism Traded Companies in China[J].Journal of Guilin Institute of Tourism,2010(5):553-556. |
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| Authors: | SUN Yuan-yuan WANG Peng |
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| Institution: | 1.Xianyang Normal University,Xianyang 712000,China;2.Xianyang Tourism Administration,Xianyang 712000,China) |
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| Abstract: | This paper uses DEA method,and selects the data in 2008 of 23 tourism traded companies in China.It tries to make the analysis of the individual enterprises operating results and evaluate the Regional Competitiveness,draw relevant conclusions,and give some advice to solve the problems. |
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| Keywords: | DEA tourism traded companies operational effectiveness |
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