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基于AHP的河南省旅游产业发展质量实证研究
引用本文:史灵歌,彭永娟,卢新新.基于AHP的河南省旅游产业发展质量实证研究[J].江苏商论,2014(3):51-55.
作者姓名:史灵歌  彭永娟  卢新新
作者单位:郑州大学旅游管理学院,河南郑州450001
基金项目:基金项目:河南省教育厅人文社科规划项目(2012-GH-318).
摘    要:本文运用层次分析法,从旅游产业要素质量、产业结构质量、产业运行质量、产品质量、公共服务质量以及产业环境质量等六个方面对河南省旅游产业发展质量进行了实证分析。通过与6个有代表性的兄弟省份的比较,结果表明,河南省旅游产业发展质量处于全国中游水平,但低于平均水平,并且与江苏、浙江等省份存在一定差距,仍需进一步提高。

关 键 词:旅游产业发展质量  层次分析法  河南省

An Empirical Study of the Quality Shi of Tourism Industry Development in Henan Province Based on AHP
Institution:Ling-ge Peng, Yong-juan,Lu Xln-xin (Tourism Management Sehool,Zhengzhou University,Zheng zhou 450001,China)
Abstract:The paper uses AHP to build the industrial quality evaluation system and evaluation model from six aspects, which include the quality factor of the tourism industry, the quality of the industrial structure, industry operating quality, product quality, quality of public services and the quality of the environment , and conducts an empirical analysis for the development of tourism industry in Henan. Through comparing with the six representative brother provinces, the result shows that: the development of the tourism industry of Henan Province lo- cates the middle but lower the average level , and compared to Jiangsu, Zhejiang and other provinces ,it exists a certain gap and still need to be further improved.
Keywords:Quality of tourism industry  AHP  Henan province
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